{"product_id":"sony-bravia-xr-full-array-led-4k-smart-tv-85-inch-cognitive-processor-xr-google-tv-85x90l-copy","title":"Sony BRAVIA XR Full Array LED 4K Smart TV 98 Inch Cognitive Processor XR Google TV 98X90L","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eModel:\u003c\/strong\u003e 98X90L\u003cbr\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Sony\u003cbr\u003e\u003cstrong\u003eType:\u003c\/strong\u003e Full Array LED 4K Smart TV\u003cbr\u003e\u003cstrong\u003eCapacity:\u003c\/strong\u003e 98 Inch Display\u003cbr\u003e\u003cstrong\u003eKey Technologies:\u003c\/strong\u003e Cognitive Processor XR, Full Array LED, XR Contrast Booster 10, XR Triluminos Pro, XR Clear Image, XR Motion Clarity\u003cbr\u003e\u003cstrong\u003ePrograms \/ Functions:\u003c\/strong\u003e Google TV, Voice Control, Chromecast Built-in, Apple AirPlay 2, Screen Mirroring, BRAVIA CORE, PlayStation®5 Features\u003cbr\u003e\u003cstrong\u003eControl:\u003c\/strong\u003e Voice Remote, Google Assistant, Apple AirPlay 2, Chromecast Built-in\u003cbr\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e Flush Surface Bezel Design\u003cbr\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Black\u003cbr\u003e\u003cstrong\u003eVersion (if applicable):\u003c\/strong\u003e X90L Series (2023 Model)\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe Sony BRAVIA XR X90L delivers an immersive 4K viewing experience on a massive 98-inch Full Array LED display powered by the Cognitive Processor XR. XR Contrast Booster 10, XR Triluminos Pro, XR Clear Image, and XR Motion Clarity work together to produce exceptional brightness, vibrant colors, deep contrast, and lifelike detail. \u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ePowered by Google TV, it provides access to thousands of streaming apps, voice control, and smart home integration. Built for next-generation gaming, it supports HDMI 2.1 features including 4K 120Hz, VRR, ALLM, Auto HDR Tone Mapping, and Auto Genre Picture Mode for an optimized PlayStation®5 experience. \u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cp\u003e✔ 98-inch Full Array LED display with 4K Ultra HD resolution\u003c\/p\u003e\n\u003cp\u003e✔ Cognitive Processor XR for intelligent picture and sound\u003c\/p\u003e\n\u003cp\u003e✔ XR Contrast Booster 10 for enhanced brightness and contrast\u003c\/p\u003e\n\u003cp\u003e✔ XR Triluminos Pro for billions of lifelike colors\u003c\/p\u003e\n\u003cp\u003e✔ XR Clear Image with XR Motion Clarity technology\u003c\/p\u003e\n\u003cp\u003e✔ Google TV with Google Assistant built-in\u003c\/p\u003e\n\u003cp\u003e✔ Dolby Vision®, Dolby Atmos®, HDR10, and HLG support\u003c\/p\u003e\n\u003cp\u003e✔ HDMI 2.1 with 4K 120Hz, VRR, and ALLM\u003c\/p\u003e\n\u003cp\u003e✔ Exclusive PlayStation®5 features with Auto HDR Tone Mapping\u003c\/p\u003e\n\u003cp\u003e✔ Apple AirPlay 2, Chromecast built-in, and BRAVIA CORE support\u003c\/p\u003e","brand":"Neovix","offers":[{"title":"Default Title","offer_id":48895189778615,"sku":null,"price":13459.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/9616\/5559\/files\/71nJIpQzPDL._AC_SL1500.jpg?v=1784293550","url":"https:\/\/neovix.ae\/products\/sony-bravia-xr-full-array-led-4k-smart-tv-85-inch-cognitive-processor-xr-google-tv-85x90l-copy","provider":"Neovix","version":"1.0","type":"link"}